As part of BEA's centenary celebrations, the Bank held a launch ceremony on 24th October 2018 at ifc Mall. Dr. David K.P. Li, Chairman & Chief Executive of BEA announced a series of centenary celebration activities, including The Bank of East Asia's 100th Anniversary Exhibition.

Located in the Oval Atrium of ifc Mall, the exhibition ran for one week, concluding successfully on 1st November 2018. In addition to providing information on the Bank's achievements and contributions to the banking industry over the past 100 years, the exhibition enabled visitors to interact with a timeline wall and view rare historical artifacts from BEA's archives that had never been on display.

In addition, visitors could take Augmented Reality photos in front of an image of the bank teller counter located in BEA's former Main Branch in 1935. Collectively, the items on exhibit brought a century of history at BEA to life.

• What Had We Done?

  • - AR Photo Booth (Web-based) Solution
  • - Sharing Function (Facebook, Weibo)